Strano + Pettigrew Design Associates

Brand architects. Brand builders.

University of Toronto Press Rebrand

We are pleased to showcase our recently completed brand refresh for University of Toronto Press. Our work with UTP Brand Manager Brian MacDonald has been very well received and the feedback has been overwhelmingly positive. We look forward to watching the new brand and design system unfold over time.


This entry was posted on January 5, 2011 by in Identity.


Brand architects. Brand builders.

Strano + Pettigrew is a Toronto based creative firm with a passion for strategic design, fully integrated campaigns and brand building. S+PDA has always strived to pursue an architectural approach to projects—meaning a well-researched, strategic framework supports each and every execution.

With a strong emphasis on traditional typography, S+PDA develops compelling creative solutions in the areas of brand strategy, campaign development, visual identity, packaging, custom publishing, experiential, print design and new media.

The agency serves clients nationally and abroad, spanning a diverse range of industries, while always ensuring that the authenticity of a client’s brand is at the core of every execution.

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