Strano + Pettigrew Design Associates

Brand architects. Brand builders.

Shoana Jensen – Everyday extraordinary.

Lifestyle expert and Cityline panelist Shoana Jensen provides inspiring yet attainable advice that makes it easy to live life beyond the ordinary. A vibrant and colourful palette supports her joyful enthusiasm. A beautifully designed serif typeface was chosen to amplify Shoana’s expert credentials while “Everyday extraordinary” captures her brand’s promise to provide attainable answers that enhance life’s everyday moments.

A custom “SJ” monogram was one of the first iterations for Shoana’s identity.

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This entry was posted on April 20, 2012 by in Identity, Strategy.

STRANO + PETTIGREW DESIGN ASSOCIATES

Brand architects. Brand builders.

An award winning, full service design firm, S+PDA specializes in brand strategy, corporate identity design, packaging, custom publishing and new media design.

Based in Toronto, the agency serves clients nationally and abroad, spanning a diverse range of industries and all united by their commitment to providing the consumer an uncompromising brand experience within their respective sectors.

The agency delivers compelling creative solutions that win hearts and minds while ensuring that the authenticity of the brand is at the core of every execution.

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